Prime AD Ltd.
Phone: 044 554 38 22
Based on Article 13 of the Swiss Federal Constitution and the federal data protection regulations (Data Protection Act, FADP), every person is entitled to the protection of their privacy and to protection against misuse of their personal data. The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.
In cooperation with our hosting providers, we strive to protect the databases as well as possible against unauthorized access, loss, misuse or forgery.
We would like to point out that data transmission on the Internet (e.B. when communicating by e-mail) may have security gaps. A complete protection of the data against access by third parties is not possible.
By using this website, you agree to the collection, processing and use of data in accordance with the following description. In principle, this website can be visited without registration. Data such as pages accessed or names of the retrieved file, date and time are stored on the server for statistical purposes without this data being directly related to your person. Personal data, in particular name, address or e-mail address, are collected on a voluntary basis as far as possible. Without your consent, the data will not be passed on to third parties.
Processing of personal data
Personal data is any information relating to an identified or identifiable person. A data subject is a person about whom personal data is processed. Processing includes any handling of personal data, regardless of the means and procedures used, in particular the storage, disclosure, procurement, deletion, storage, modification, destruction and use of personal data.
We process personal data in accordance with Swiss data protection law. In addition, we process – insofar as and insofar as the EU GDPR is applicable – personal data in accordance with the following legal bases in connection with Art. 6 para. 1 GDPR:
- Lit. a) Processing of personal data with the consent of the data subject.
- Lit. b) Processing of personal data for the performance of a contract with the data subject as well as for the implementation of corresponding pre-contractual measures.
- Lit. c) Processing of personal data to fulfil a legal obligation to which we are subject in accordance with any applicable EU law or in accordance with the applicable law of a country in which the GDPR is applicable in whole or in part.
- Lit. d) Processing of personal data to protect the vital interests of the data subject or another natural person.
- Lit. f) Processing of personal data in order to safeguard the legitimate interests of us or of third parties, unless the fundamental freedoms and rights as well as the interests of the data subject prevail. Legitimate interests are in particular our business interest in being able to provide our website, information security, the enforcement of our own legal claims and compliance with Swiss law.
We process personal data for the duration necessary for the respective purpose or purposes. In the case of longer storage obligations due to legal and other obligations to which we are subject, we limit the processing accordingly.
This website uses SSL/TLS encryption for security reasons and to protect the transmission of confidential content, such as the requests you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.
If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.
If you send us enquiries via the contact form, your details from the enquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the enquiry and in the event of follow-up questions. We do not pass on this data without your consent.
If you would like to receive the newsletter offered on this website, we need an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter. No further data will be collected. We use this data exclusively for sending the requested information and do not pass it on to third parties.
You can revoke your consent to the storage of the data, the e-mail address and their use for sending the newsletter at any time, for example via the “unsubscribe link” in the newsletter.
In order to provide fee-based services, we request additional data, such as e.B. payment details, in order to place your order or to to be able to carry out your order. We store this data in our systems until the statutory retention periods have expired.
Use of Google Maps
This website uses the offer of Google Maps. This allows us to display interactive maps directly on the website and enables you to conveniently use the map function. By visiting the website, Google receives the information that you have accessed the corresponding subpage of our website. This happens regardless of whether Google provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your data will be assigned directly to your account. If you do not wish to be associated with your profile on Google, you must log out before activating the button. Google stores your data as usage profiles and uses them for the purposes of advertising, market research and/or needs-based design of its website. Such an evaluation takes place in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, whereby you must contact Google to exercise this right. Further information on the purpose and scope of data collection and its processing by Google can be found at: www.google.de/intl/de/policies/privacy in addition to further information on your rights in this regard and setting options to protect your privacy.
This website uses Google Conversion Tracking. If you have reached our website via an ad placed by Google, Google Adwords will set a cookie on your computer. The conversion tracking cookie is set when a user clicks on an ad placed by Google. These cookies lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of our website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Cookies can therefore not be tracked via the websites of AdWords customers. The information collected using the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that personally identifies users.
If you do not want to participate in tracking, you can refuse the setting of a cookie required for this purpose – for example by setting your browser that generally deactivates the automatic setting of cookies or setting your browser so that cookies from the domain “googleleadservices.com” are blocked.
Please note that you may not delete the opt-out cookies unless you want measurement data to be recorded. If you have deleted all your cookies in the browser, you must set the respective opt-out cookie again.
This website uses Google Analytics, a web analytics service provided by Google Ireland Limited. If the person responsible for data processing on this website is located outside the European Economic Area or Switzerland, then Google Analytics data processing is carried out by Google LLC. Google LLC and Google Ireland Limited are hereinafter referred to as “Google”.
The statistics obtained allow us to improve our offer and make it more interesting for you as a user. This website also uses Google Analytics for a cross-device analysis of visitor flows, which is carried out via a user ID. If you have a Google user account, you can deactivate the cross-device analysis of your use in the settings there under “My data”, “Personal data”.
The legal basis for the use of Google Analytics is Art. 6 para. 1 sentence 1 lit. f GDPR. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. We would like to point out that on this website Google Analytics has been extended by the code “_anonymizeIp();” in order to ensure an anonymous collection of IP addresses. As a result, IP addresses are further processed in abbreviated form, so that personal reference can be excluded. Insofar as the data collected about you has a personal reference, this will be excluded immediately and the personal data will be deleted immediately.
Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. For the exceptional cases in which personal data is transferred to the USA, Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
You can also prevent the use of Google Analytics by clicking on this link: Deactivate Google Analytics. As a result, a so-called opt-out cookie is stored on your data carrier, which prevents the processing of personal data by Google Analytics. Please note that if you delete all cookies on your device, these opt-out cookies will also be deleted, i.e. you will have to set the opt-out cookies again if you want to continue to prevent this form of data collection. The opt-out cookies are set per browser and computer/device and must therefore be activated separately for each browser, computer or other device.
Due to the marketing tools used, your browser automatically establishes a direct connection to Google’s server. By integrating Google Ads, Google receives the information that you have accessed the corresponding part of our website or clicked on an ad from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is a possibility that Google will find out and store your IP address.
You can prevent participation in this tracking process in several ways:
- by setting your browser software accordingly, in particular the suppression of third-party cookies, means that you do not receive advertisements from third parties;
- by disabling cookies for conversion tracking, by setting your browser to block cookies from the domain «www.googleadservices.com», https://adssettings.google.com, whereby this setting is deleted when you delete your cookies;
- by deactivating the interest-based ads of the providers that are part of the self-regulatory campaign “About Ads” via the link https://www.aboutads.info/choices, whereby this setting will be deleted if you delete your cookies;
- by permanent deactivation in your browsers Firefox, Internet Explorer or Google Chrome under the link https://www.google.com/settings/ads/plugin. We would like to point out that in this case you may not be able to use all the functions of this offer to their full extent.
The legal basis for the processing of your data is a balancing of interests, according to which the processing of your personal data described above does not conflict with any overriding interests to the contrary on your part (Art. 6 para. 1 sentence 1 lit. f GDPR). Further information on Google Ads from Google can be found under https://ads.google.com/intl/de_DE/home/, as well as on data protection at Google in general: https://www.google.de/intl/de/policies/privacy. Alternatively, you can visit the Network Advertising Initiative (NAI) website at https://www.networkadvertising.org .
Google Tag Manager
Google Tag Manager is a solution with which we can manage so-called website tags via an interface and thus integrate e.B. Google Analytics and other Google marketing services into our online offer. The tag manager itself, which implements the tags, does not process any personal data of the users. With regard to the processing of users’ personal data, reference is made to the following information on Google services. Acceptable Use Policy: https://www.google.com/intl/de/tagmanager/use-policy.html.
This website uses hotjar’s service to improve the user experience. Hotjar Ltd. Hotjar Ltd. is a European company based in Malta (Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe). Mouse clicks as well as mouse and scroll movements can be recorded. Keystrokes made on this website may also be recorded. Personalized information is not included. Hotjar uses a tracking code to collect and transfer your data. As soon as you visit our website, the Hotjar tracking code automatically collects the data based on your activity and stores it on the Hotjar servers (location Ireland). In addition, the cookies placed by the website on your computer or end device also collect data. For more information on how Hotjar works, visit this page: https://www.hotjar.com/privacy.
If you would like to object to the collection of data by Hotjar (opt-out), please click here: https://www.hotjar.com/opt-out.
This website uses functions of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA . When you visit our pages with Facebook plug-ins, a connection is established between your browser and the Facebook servers. Data is already being transferred to Facebook. If you have a Facebook account, this data can be linked to it. If you do not wish this data to be assigned to your Facebook account, please log out of Facebook before visiting our site. Interactions, in particular the use of a comment function or the clicking of a “Like” or “Share” button are also passed on to Facebook. Find out more at https://de-de.facebook.com/about/privacy.
Functions of the Instagram service are integrated into our website. These functions are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA integrated. If you are logged in to your Instagram account, you can link the contents of our pages to your Instagram profile by clicking on the Instagram button. This allows Instagram to assign the visit to our pages to your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or their use by Instagram.
Within our online offer, we use the marketing services of the social network LinkedIn of LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland (“LinkedIn”).
This collects, for example.B, information about the operating system, the browser, the website you have previously accessed (referrer URL), which websites the user has visited, which offers the user has clicked on, and the date and time of your visit to our website.
The information generated by the cookie about your use of this website is pseudonymised and transmitted to a LinkedIn server in the USA and stored there. LinkedIn therefore does not store the name or e-mail address of the respective user. Rather, the above-mentioned data is only assigned to the person for whom the cookie was generated. This does not apply if the user has allowed LinkedIn to process without pseudonymization or has a LinkedIn account.
You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent. You can also object to the use of your data directly on LinkedIn: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
We use LinkedIn Analytics to analyze and regularly improve the use of our website. The statistics obtained allow us to improve our offer and make it more interesting for you as a user. All LinkedIn companies have adopted the Standard Contractual Clauses to ensure that the data traffic to the United States and Singapore necessary for the development, execution and maintenance of the Services takes place lawfully. If we ask the users for consent, the legal basis for the processing is Art. 6 para. 1 lit. a GDPR. Otherwise, the legal basis for the use of LinkedIn Analytics is Art. 6 para. 1 sentence 1 lit. f GDPR.
Newsletter – Mailchimp
The newsletter is sent by means of the shipping service provider ‘MailChimp’, a newsletter distribution platform of the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. The data protection regulations of the shipping service provider can be viewed here . The Rocket Science Group LLC d/b/a MailChimp is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with the European level of data protection (PrivacyShield). The shipping service provider is appointed on the basis of our legitimate interests acc. Art. 6 para. 1 lit. f GDPR and an order processing contract acc. Art. 28 para. 3 sentence 1 GDPR.
The shipping service provider may use the data of the recipients in pseudonymous form, i.e. without assignment to a user, to optimize or improve its own services, e.B. for the technical optimization of the dispatch and presentation of the newsletter or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to write to them themselves or to pass on the data to third parties.
All information on our website has been carefully checked. We endeavor to offer our information up-to-date, correct and complete in terms of content. Nevertheless, the occurrence of errors cannot be completely ruled out, which means that we cannot guarantee the completeness, correctness and timeliness of information, including of a journalistic and editorial nature. Liability claims for material or immaterial damage caused by the use of the information provided are excluded, unless there is evidence of intentional or grossly negligent fault.
The publisher may, at its own discretion and without notice, change or delete texts and is not obliged to update the contents of this website. The use or access to this website is at the visitor’s own risk. The publisher, its clients or partners are not responsible for damages, such as direct, indirect, incidental, pre-determined or consequential damages, which are allegedly caused by the visit to this website and therefore assume no liability for this.
The publisher also assumes no responsibility and liability for the content and availability of third-party websites that can be accessed via external links on this website. The operators of the linked pages are solely responsible for their content. The publisher thus expressly distances itself from all third-party content that may be relevant under criminal or liability law or that violates common decency.
Questions to the Data Protection Officer